SEO & Analytics

In this category, you’ll find everything you need to make your WordPress site visible in search and measurable in analytics. We cover on-page SEO, technical SEO and smart tracking setups that go beyond basic pageviews.

You’ll get step-by-step guides for keyword research, content optimization, internal linking and schema markup – always tailored to WordPress. We also show how to connect tools such as Google Analytics, Matomo or privacy-friendly alternatives and configure meaningful reports.

Our focus is on data you can actually act on. You’ll learn how to interpret KPIs, identify growth opportunities and measure the success of your content and campaigns so you can make better decisions for your WordPress projects.

  • Guide on how to add SEO keywords to WordPress, with analytics chart and mobile dashboard icons for website optimization.

    How to Add Keywords to WordPress Website

    If you are not sure how to add keywords WordPress across your whole site, it becomes harder for people to find you in search results. In this tutorial you learn exactly where to place keywords in WordPress so search engines…

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  • Person reviewing analytics and data charts on multiple screens, illustrating a beginner checklist for optimizing WordPress blog posts.

    Beginner Checklist for Optimizing Every WordPress Blog Post

    A WordPress blog post is easiest to optimize when you follow a simple checklist instead of guessing what to fix every time. Without a clear process, it is easy to forget SEO basics like titles, links, images, and readability, which…

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  • How to edit robots.txt in WordPress: a visual guide with a laptop, data, and SEO management workflow icons.

    How to Edit Robots.txt in WordPress

    Edit robots.txt in WordPress to control what search engines can crawl and index on your site. With a well configured robots.txt file, you prevent bots from wasting crawl budget on low value areas without accidentally blocking important content. In this…

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  • Illustration showing how to install Google Analytics GA4 on WordPress, featuring a smartphone with a notebook, lightbulb, and magnifying glass for tracking website data.

    How to Install Google Analytics on WordPress

    Install Google Analytics on your WordPress site to start collecting accurate traffic and conversion data from day one. In this tutorial you will connect a Google Analytics 4 property, install the free Site Kit by Google plugin, and confirm that…

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  • Is WordPress Good for SEO title with analytics charts, a magnifying glass, and a rocket, illustrating WordPress SEO tips and tricks for better ranking.

    Is WordPress Good for SEO

    WordPress SEO is one of the main reasons so many site owners choose the platform, and the short answer is yes, WordPress can be very good for SEO when you configure it correctly. Out of the box, it gives you…

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  • How to Create a Website with WordPress headline, with a cloud icon containing data charts and analytics, illustrating website creation and management.

    How to Create a Website with WordPress

    Today, learning how to create a website with WordPress is one of the most useful skills you can pick up as a business owner, freelancer, or blogger. With WordPress, you can create a website that looks professional without knowing how…

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  • How to Add Canonical Tag in WordPress: an illustration with a magnifying glass examining SEO data on a computer screen for WordPress beginners.

    How to Add Canonical Tag in WordPress

    The canonical tag in WordPress tells search engines which version of a URL is the preferred one, so duplicate pages do not compete in search results. When you add a clear canonical tag, you consolidate link equity, avoid duplicate content…

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  • WordPress SEO Beginner's Guide image: Book with charts, notebook, laptop. Learn practical steps for higher rankings.

    WordPress SEO – Complete Beginner’s Guide

    WordPress SEO is one of the simplest ways to get more free traffic to your website, but it can feel confusing when you are just starting out. Especially when people talk about algorithms, plugins, and ranking factors at the same…

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  • How to SEO WordPress: Illustration of analytics charts leading to a person with a lightbulb idea for SEO strategy.

    How to SEO WordPress

    When you learn how to SEO WordPress properly, you make it much easier for search engines to understand your content and send the right visitors to your site. Good WordPress SEO is not about tricks, it is about clear structure,…

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  • Illustration of a laptop with SEO analytics and cloud icons, next to the title 'How to Add an Internal Link in WordPress' for better site structure.

    How to Add an Internal Link in WordPress

    Learning how to add an internal link in WordPress helps readers and search engines move through your content more easily. When you place internal links correctly, you guide visitors to related posts, highlight important pages, and make it easier for…

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