E-commerce & Monetization

How to Add Amazon Affiliate Link to WordPress

Practical WordPress tips and strategies

An Amazon Affiliate Link is the special URL Amazon gives you so you can earn commissions when people click from your WordPress site and buy products. If you are not sure where to start, it can feel confusing to connect your Amazon account with your posts and pages.

In this tutorial you will learn how to generate Amazon links, add them to WordPress posts, buttons and images, manage them with a plugin, and stay compliant with nofollow and disclosure rules so you can confidently monetize your content.

What You Need to Start

  • An approved Amazon Associates account with a working tracking ID.
  • A WordPress site where you can log in as an administrator.
  • Access to the WordPress Dashboard, using either the Classic Editor or the block editor.
  • At least one published or draft post where you want to add product recommendations.
  • Basic ability to copy and paste URLs in your browser and in WordPress.

Step 1: Create Your Amazon Associates Account

Before you can add links in WordPress, you must have an active Amazon Associates account so Amazon can track your referrals and pay commissions.

  1. Visit the Amazon Associates homepage from your browser and click Sign up or Join Now for Free.
  2. Log in with the same Amazon account you normally use, or create a new one if you want to keep business and personal separate.
  3. Fill in your Account Information, including address and payee details.
  4. On the Website and Mobile App List screen, add your WordPress site URL and click Next.
  5. Complete the profile questions, choose your preferred store ID and finish the signup wizard.

From your Amazon home page, open any product page while logged into Associates and look for the thin SiteStripe bar at the top of the screen.

To confirm success, check that your tracking ID shows in the SiteStripe bar and that you can see options such as Text and Image for building links.

Step 2: Generate Your Amazon Affiliate Link

Now you will use SiteStripe to generate the Amazon Affiliate Link for the exact product you want to recommend from your WordPress content.

  1. While logged into Amazon Associates, search for a product using the normal Amazon search bar.
  2. Click the product to open its full Product Detail Page.
  3. In the SiteStripe bar at the top, click Text under the Get Link section.
  4. In the popup, choose a Short link or full link and ensure your preferred Tracking ID is selected.
  5. Click Select or press Ctrl + C/Cmd + C to copy the generated affiliate URL to your clipboard.

Look at the SiteStripe popup again to make sure the URL includes your tracking ID (often shown after tag= in the link).

If everything is correct, paste the link temporarily into a blank text file or note so you do not lose it before moving into WordPress.

Step 3: Add Amazon Link Inside WordPress Posts

With your Amazon Affiliate Link ready, you can now place it inside WordPress posts as a regular text link that points readers to the product.

  1. Log in to your WordPress Dashboard by visiting yourdomain.com/wp-admin.
  2. In the left menu, click Posts » All Posts and open an existing post, or click Add New to create one.
  3. In the editor, type the call to action text such as “Check price on Amazon”.
  4. Highlight that text with your mouse.
  5. In the toolbar, click the Insert/edit link (chain) icon.
    In Classic Editor, this icon is above the content box. In the block editor, it appears in the selected paragraph toolbar.
  6. Paste your copied Amazon Affiliate Link into the URL field.
  7. Enable Open link in new tab so visitors do not completely leave your site.
  8. Click Apply or Submit to save the link, then click Update or Publish for the post.

In the editor, you should now see your call to action text underlined or styled as a link.

If you prefer to see or edit the raw HTML, your affiliate link will look similar to this:

<a href="https://www.amazon.com/dp/EXAMPLE/?tag=yourtrackingid-20" 
   target="_blank" 
   rel="nofollow sponsored">Check price on Amazon</a>

View the post on the front end, hover the link and confirm that the status bar shows the Amazon URL with your tracking ID before you move on.

Step 4: Create Buttons and Image Links in WordPress

Buttons and images often get more clicks than plain text links. You can turn your Amazon Affiliate Link into a clear call to action while staying within Amazon’s rules.

  1. Open your post in the WordPress editor where you already added a text link.
  2. In Classic Editor with themes like Jannah, click any Shortcodes or Add Element button if available and choose a Button element.
  3. If your theme does not provide a button, type a short phrase such as “View on Amazon”, select it and use the Format or Styles dropdown to make it bold or styled as a button.
  4. With the button text selected, click the Insert/edit link icon again and paste the same Amazon Affiliate Link, then save.

In the editor preview, confirm that your button text looks distinct and links to Amazon when clicked.

To use a clickable image that goes to Amazon, follow these steps carefully.

  1. Place your cursor where you want the image and click Add Media.
  2. Select an image you are allowed to use under Amazon’s Operating Agreement or use image code provided by Amazon or an official plugin.
  3. On the right side of the media popup, in the Attachment Display Settings, set Link To to Custom URL.
  4. Paste your Amazon Affiliate Link into the URL box.
  5. Click Insert into post and then Update the post.

Back on the post preview, click the image and check that it opens the correct Amazon product page in a new tab.

Step 5: Manage Amazon Links With a Plugin

As your site grows, manually tracking many Amazon links can become hard. A link management plugin helps you organize, categorize and reuse affiliate links more easily.

  1. From the WordPress Dashboard, click Plugins » Add New.
  2. In the search box, type Easy Affiliate Links and press Enter.
  3. Locate the Easy Affiliate Links plugin and click Install Now, then click Activate when it finishes.
  4. In the left menu, look for the new Easy Affiliate Links section and click Add New.
  5. Give your link a descriptive Name such as “Blue Headphones – Amazon”.
  6. Paste your Amazon Affiliate Link into the Destination URL field.
  7. Mark Amazon links so they are not cloaked, because Amazon does not allow link cloaking.
  8. Click Publish to save the managed link.
  9. Return to a post, click inside the content and use the plugin’s insert link icon to choose this saved link instead of pasting manually.

In the post editor, you should now see the same “View on Amazon” text, but powered by a managed link you can reuse and track centrally.

For more advanced product boxes, you can later explore Amazon-focused plugins such as those available in the official WordPress.org plugin directory, but always follow Amazon Associates policies when configuring them.

Easy Affiliate Links – WordPress plugin is a good starting point because it supports both Classic Editor and the block editor.

Step 6: Add Disclosures and Nofollow Attributes

Finally, you must comply with Amazon’s rules and advertising laws by adding a clear affiliate disclosure and using the correct link attributes for SEO.

Always review the Amazon Associates Operating Agreement and your local regulations. This tutorial is not legal advice and policies can change over time.
  1. Open a post that contains Amazon links in the WordPress editor.
  2. At the top of the content, add a short disclosure such as “As an Amazon Associate I earn from qualifying purchases.”
  3. Highlight that disclosure and ensure it is easy to read, not hidden in small or light text.
  4. Switch to the Text or Code view for the post if you are comfortable editing HTML.
  5. Check each Amazon link and confirm it includes rel=”nofollow sponsored” inside the <a> tag.
  6. If you used a plugin like Easy Affiliate Links, open the plugin settings and enable any options to add nofollow or sponsored automatically.
  7. Click Update to save your changes and then view the post on the front end.

On the live page, verify that your disclosure appears before or near the first Amazon link and that your browser’s developer tools show rel="nofollow sponsored" on each affiliate link.

Consider adding a short sitewide disclosure in your footer or sidebar in addition to per-post disclosures, especially if you promote Amazon products across many pages.

Conclusion You Are Ready to Go

You have created an Amazon Associates account, generated your first Amazon Affiliate Link, and added it to WordPress posts, buttons and images in a compliant way. You also learned how a link management plugin can save time as you publish more reviews and product roundups.

From here, you can repeat this workflow for every new product you recommend. Combine strong content with clear calls to action and proper tracking so your Amazon affiliate earnings grow alongside your WordPress site.

Maintenance Methods for Managing a WordPress Site

As your site grows and starts earning more from each Amazon Affiliate Link or other income sources, you also need a simple way to keep WordPress healthy over time.

There is more than one way to handle ongoing WordPress maintenance tasks, and each method fits slightly different skills, budgets, and site types. The table below compares the main methods so you can quickly choose the one that feels easiest and safest for your site.

Good maintenance also protects every Amazon Affiliate Link you place on your site, so your visitors always land on the right product page without errors or slow loading times.

Method Where You Use It Main Purpose
DIY Manual Maintenance WordPress dashboard and hosting control panel Maximum control over updates, backups, and checks for small or low-risk sites.
Managed Hosting Tools Your host’s control panel or custom dashboard Simplify routine maintenance with one-click updates, built-in backups, and basic security.
Maintenance & Security Plugins Plugins section inside the WordPress dashboard Automate repetitive work like backups, database cleanup, image optimization, and security scans.
WP-CLI and Developer Tools SSH terminal with WP-CLI and deployment tools Scriptable, fast maintenance for developers managing multiple or complex sites.
Professional WordPress Care Plan External provider, freelancer, or agency Hands-off maintenance with proactive monitoring, fixes, and expert support.

Dashboard Basics for Day-to-Day Management

Your WordPress Dashboard is the control center for both content and maintenance. Get into the habit of logging in regularly to:

  • Apply pending core, theme, and plugin updates after taking a backup.
  • Scan the Posts and Pages lists for older content that needs fresh product links or updated screenshots.
  • Check Plugins for any tools marked as inactive, abandoned, or incompatible with your current WordPress version.
  • Review basic health status under Tools » Site Health and fix recommended issues.

Keeping your dashboard tidy and up to date makes it much easier to safely add a new Amazon Affiliate Link whenever you publish fresh content, without worrying about security or performance problems.

Further Reading

Frequently Asked Questions

Do I need a self hosted WordPress site to use Amazon Associates

You can use Amazon Associates with both WordPress.com and self hosted WordPress sites, but you must be able to add links and disclosures to your content. This guide focuses on self hosted WordPress.org sites where you control themes, plugins and monetization. If you use WordPress.com, check their current policies for affiliate links on your specific plan.

Can I cloak Amazon affiliate links in WordPress

No. Amazon’s policies generally do not allow cloaking or hiding the destination of Amazon affiliate links. If you use a link management plugin, always mark Amazon links so they stay uncloaked and clearly show they go to Amazon. Use the plugin only to organize, categorize and add attributes like nofollow, not to disguise the URL.

How many Amazon affiliate links can I add to one post

There is no strict hard limit inside WordPress, but you should keep user experience in mind and follow Amazon’s content quality guidelines. Too many links can look spammy and hurt trust. A practical approach is to add affiliate links only where they genuinely help the reader make a decision, such as product comparisons and calls to action.

Does adding Amazon affiliate links slow down WordPress

Simple text links with your Amazon Affiliate Link do not significantly affect performance. Speed issues usually appear when you add many external scripts, large images or heavy product boxes. Use optimized images, keep unnecessary scripts to a minimum and test your pages with performance tools if you notice slow loading times.

Which plugins help manage affiliate links in WordPress

Plugins such as Easy Affiliate Links can help you organize and reuse affiliate URLs across posts, add nofollow attributes and track clicks from one central place. When you evaluate any plugin, make sure it is regularly updated, compatible with your version of WordPress and that it offers a way to keep Amazon links uncloaked.

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